Evaluation of Rough Cut

After receiving feedback from our rough cut, we have discovered what works and what doesn’t. To start with, we believe that our strengths of the video include the
stop motion parts, although it is not completely on the beat at the moment and we need to tighten up the editing, we think that this is a success and that we have spread it over the course of the video. The wide shots are also good and have helped us to gain the level of continuity that we currently obtain and this is why I think that they are my favourite. Our overall structure and the performance aspect of our video is something to be proud of since we have worked very hard to build up a strong concept and worked out a way of getting the lip sync right, even though on the day the lead singer was unsure of the words.

On the contrary, we decided that the hand held camera aspect wasn’t great and the pan/tilt in particular from Lillie’s shoe up to the bassist was not great as this looked very ‘home movie style’ and doesn’t tie in with the style of editing we have. We were also told that the end of the video used much better editing techniques than the beginning and that we needed to match the start of the video to the same quality. We have also decided that the transition from the sitting room (where the boys start off) to the studio (where the boys finish) needs to be a lot bigger so in after effects we will add white frames to ensure this happens. The poster of the amp needs a bigger deal made about it since this is aspiration for the band so in our final version we will ensure this is included. Also as another point, we need to tighten the cutting to the beat of the music to ensure that this looks like a professional video.

Now that we have received feed back and have reflected on our own work, we are able to continue editing to complete a final, professional looking music video.